A Bizarre Delivery
The key to every successful ad is its easy-to-read yet creative slogans. This company twisted the popular saying “the best things in life are free” and made it into “the best things in life come in a Cellophane.” They clearly went overboard with the creativity, full marks for the efforts, though.
They thought it would be brilliant to wrap a baby with their product instead of wrapping a gift basket of chocolates. No one in their right mind comes up with an idea as bizarre as this. The stork is a nice touch, but this should have been broadcasted with a disclaimer, “Strictly made for gift baskets.”