David Beckham – Adidas, Estimated $160 Million

In 2003 British Soccer player David Beckham signed the biggest commercial contract in the history of sports (of that time) – a $160 million lifetime agreement with Adidas. The international brand paid Beckham $80 million down payment. This contract includes a percentage of profits from the sales of his sportswear and extra payments for promotional work. Now retired, Beckham serves as a brand ambassador and represents the company all across the world.

Apart from the endorsements, Beckham keeps himself busy as the current president and co-owner of Inter Miami CF and co-owner of Salford City.

Blake Lively – L’Oreal Paris, Estimated $20 Million

Blake Lively and husband Ryan Ronalds are always making news for their witty comments about each other. They are one of the most loved and adored couples in Hollywood. Probably, that’s why featuring any one of them in an advertisement could prove to be a deal-breaker.

Blake Lively joined the L’Oreal Paris army of glamazons as a spokesmodel in 2013 and has been featured for their hair color, makeup, and beauty care products. Her natural beauty, along with occasional pregnancy glow and charming personality, encourages L’Oreal’s expectations to keep putting her in front of the camera, and her endorsement deal is said to be around $5 million per year.

Jennifer Aniston – Smartwater, Estimated $2 Million

If you were a FRIENDS fan, you must have had a crush on Jennifer Aniston. She has an amazing fall following, and this was visible the moment she landed on Instagram!

Aniston is the queen of making lemonade from awkward situations, and this was the case of her $2 million endorsement deal with Smartwater. In 2012, she gained a little weight, which started a false rumor she was pregnant. Building on that gossip, Jen teamed up with the beverages company for a series of ads for healthy (and occasionally pregnant) women drinking their product. Aniston since lost that extra weight but kept on working with the company.

LeBron James – Nike, Estimated $1 Billion

If you thought David Beckham’s deal was off-the-roof prepare to be blown away, as NBA superstar LeBron James has signed the biggest endorsement contract of all time with Nike. James was already under a 7-year contract with Nike that paid him $90 million but then they shocked the world with a lifetime agreement of $1 billion (!!) which translates to an estimated $33 million per year. LeBron has his own signature line of shoes and athletic wear and will continue to serve as a brand ambassador after his retirement.

Catherine Zeta-Jones – T-Mobile, Estimated $40 Million

The ever-so-gorgeous Catherine is known for her sparkling eyes and a killer smile. She has been in the industry for more than two decades and has been a prominent name.

Catherine Zeta-Jones had an on-again-off-again endorsement romance with T-Mobile. In 2005 they signed the actress for $20 million to endorse their cell phone services, and a year later, they ended the contract and replaced her with a younger, less famous actress. In 2009 the company realized nothing beats the original and paid a similar sum to bring Zeta-Jones back into the fold, thus, replacing her replacement. So much drama!

Britney Spears – Pepsi, Estimated $10 Million

In the tradition of hiring pop icons to promote their brand, Pepsi signed a $10 million deal with Britney Spears. The pop diva served as the face of Pepsi from 2001 until 2010, creating some of the most talked-about commercials and print ads in the world. In her last commercial for the company in 2010, Spears worked alongside Pink, Beyonce, and Enrique Iglesias in a gladiator-themed “We Will Rock You” video ad.

Britney is one of the most influential pop stars of her time and is still adored by millions of people throughout the world.